The E-Myth Contractor by Michael E. Gerber - excellnt book

Despite the single letter at the heart of its hyphenated title, The E-Myth Contractor isnt another book about e-commerce. Instead, like previous entries in Michael E. Gerbers popular series, it focuses on a different e-word--entrepreneur--and the fact that most of us who go into business for ourselves are doomed to fail because we really dont understand business. This time, Gerber lays out the basics for starry-eyed newly self-employed contractors who know everything about their trade but precious little about being a boss. I dont try to tell you how to do the work you do, he writes at the outset. Rather, I share with you some profound insights into how great businesspeople think. In his easy-to-understand manner, Gerber explains the concept of Strategic Thinking and how it will enable you to create a business that works apart from you instead of because of you. He addresses key topics like money, people, management and growth with an eye toward making related functions run seamlessly and effectively as we build our independent enterprises into true companies that have inherent value whether we stay involved or ultimately hand them off to eager buyers. Taken to heart, it could save more than a few worthy ventures as well as the people behind them. --Howard Rothman

excellnt book
This book will change the way you view yourself in your business.and how you can enhance your understanding of what you are trying to achieve.

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